How Relationship Building Can Drive Traffic to a Website

The only traffic known to man that is wholly accepted with open arms is, of course, website traffic. Every website owner loves traffic because the steadier the flow, the more probable that it will result in earnings. But the fact of the matter is that it is hard to achieve, let alone maintain, especially for new internet marketers and website owners.

Do not let this stop you from realizing your goals. You should be able to cleverly utilize all obtainable techniques to drive traffic to your website. There are lots of ways, and one of them is to build a long lasting relationship within the World Wide Web's vast community. In this article we will discuss two of them:

Relationship Building with Customer

The credit should go to e-mails, because since its conception the communication practice hasn't been the same. Whether existing or would be customers, you should always try to communicate with them in such a way that they will feel important and not stalked. It is advisable to adhere to the best practices in achieving that much needed website traffic and traffic conversion. By all means, try to avoid spam e-mails, which will only result to receiving hate e-mails, or even crashing the website's internal e-mail system.

An average user has at least two to four e-mail accounts, and they log in more than five times in a day. It is not surprising that before anything else some of them reach first for the mouse to check for incoming e-mails every morning. That alone translates to exceptional probabilities for website owners. To utilize the e-mail to catch the attention of prospective customers and to build a powerful long lasting relationship with the existing ones will definitely drive traffic to your website.

Towards the end of each day, e-mail does not only change our routines, it also has an impact of the very way we communicate. A marketing technique that uses e-mail promotions will give you a chance to get to know your customers. Moreover, you achieve visibality into the type of content that customers are interested in, and by providing these contents you are developing a progressive customer online relationship.

Relationship Building with other Websites

Other websites in reality are also your competitors, especially if you provide the same products and services or if you have similar contents, but as the saying goes - "No Man is an Island". Even in this cut-throat world of "who-gets-it-first", relationship building is still essential.

It would surprise you that building relationships with other website owners can drive traffic to your website. But also keep in mind that you just do not build your relationship with just any other website, you should always bear in mind that there should be a level of similarity in the content that both websites provide.

At the end of each day, relationship building is all about the quality of the content that your website provides, it is more than just backlinks and page ranks, and oftentimes that is what some people tend to forget.

Try Joint Ventures to Skyrocket the Traffic on Your Website

One of the best possible means to attract probable clients to your site is by joint ventures. It is one of the fastest ways to hook up with your target market and also the most lucrative. Just what, exactly, is a joint venture?

A joint venture is an alliance between two involved parties. This alliance forges strategies in marketing that would make both parties benefit in the long run. With this, you can also utilize existing business relationships with your partner company, and vice versa. This cements more business deals (and more money) for both parties.

Being in a joint venture means that you have to take care of your partners assets as much as he takes care of yours. You promote the products or services that are being offered by the other party, and they do the same to you. This type of set up is ideal when there is a specific market that you want to target.

Existing companies that are already doing business with your target market are the best companies that you could create a joint venture with. And the good thing with doing all this? You get to do business not only with your allies but also your competitors!

Aside from higher profits, you can greatly benefit from joint ventures as your base of customers grows in number. It is normal for joint ventures to have hundreds of new subscribers the moment they settle with the deal. Another good thing about this is you get the same credibility that the other party has established. Since the other party is endorsing your site, it is probable that their clients would bestow you with the same trust that they give your partner.

The best way to decide on which company to trust your site with, it's wise to look around. Which companies offer the same product or service as you do? It doesn't have to be entirely similar (for example, a site that offers computer software can set up a joint venture with a company that sells computer hardware in retail). With this set up, both parties end up happy.

Being in a joint venture also allows you to co-develop whatever you're offering. You might be really good in marketing but your partner might be better in the creation of business ideas that would keep both of you alive longer, in the business sense of the word.

In all aspects of life, it has been proven that no man is an island. This is also true with marketing your website. As long as you have someone to fall back on, everything will be alright.

Low Cost Ways for Traffic to Your Website

Website traffic is not something that is easy to get. In today's busy Internet marketplace, nearly everyone who has an Internet connection, computer, and some sense on how to work the keyboard and the mouse can make a website. Nearly everyone who has a website, some monetary and moneymaking sense, and web design savvy can earn from a website.

This can make traffic gathering an extremely difficult enterprise, which has made some people resort to high-cost marketing techniques; on the other hand, some marketers have resorted to sleazy techniques that are more annoying than fruitful.

Having traffic is one thing, but keeping it coming is another. This means that your job as a marketer is two-fold: you need to get people to notice your site, and you need to get them to keep on coming back as well. Believe it or not, there are ways to do this that do not entail you having to spend thousands upon thousands of dollars in order to be successful. You only need to know your market well enough, and know how to please people constantly without over-indulging them.

First, you need to know what your market is like. You should have a marketing scheme ready by this time. What is your target markets average age? Does your target market have any other interests? Is your target market most likely Internet savvy? This can help you look for your target market through social networks online.

Thanks to the paradigm of Web 2.0, more people are online and are aware of the Internets ability to connect people. You can exploit this by joining social networks and posting your URL, then looking for friends amongst people who have common interests.

Another more precise way of getting into Web 2.0 is through harnessing the power of forums and online groups. Join such places and simply post your URL, but do not advertise your site explicitly or sell any products and services just yet. Instead, help people out with their problems, offer advice, and present your opinions.

As your reputation builds up, start being more up front about your website: when people ask questions, direct them to a place in your URL, or say that you offer more things online. A forum or an online group is a great way to get more people to notice you, and to spread the word about your websites, products, and services.

Supplement your potential income by enrolling in an affiliate program, and by posting advertisements on your site. You can get commissions through clicks on these advertisements, thanks to programs such as Widget Bucks or Google AdSense. Although the money will trickle in, you can at least have some residual income to add to your profits.

Make sure that the ads that you post are relevant not only to your site content, but to the needs of your target market. When people see that your site is not only useful, but is giving them useful links, then you will be able to get more traffic to your site.
These are only a few tips on how you can get more traffic to your site of the Internet universe, and without spending too much. Sometimes, without spending anything at all! As long as you know how to market your site, products, and services, and as long as you know the behavior of your target market without appearing like a creep or a stalker, you will be able to get traffic to your website and have it rise in the ranks of the online elite.

How to Choose a Domain Name that will Drive MORE Traffic to a Website

Creating a website can be tricky, but choosing the right domain name is even trickier. A good domain name can drive more traffic to your website, and a not so good domain name may cause a stagnant website. The concept of having your own website is that it should effectively represent your purpose, whether it will be for personal or business use. Once you create your website, it follows that you should and must register your own domain name.

So what is a domain name? It is a unique alphanumeric name that gives identity to a website on the World Wide Web. A domain name has a maximum length of 67 characters, this includes the 0 to 9 numbers, English alphabet composed of 26 letters, and the hyphens. Hyphens in a domain name can only be used within and not at the beginning or the ending of the name.

Domain names have suffixes, and they are called Top Level Domain (TLD). Domain name TLD's are based on the category of organization that they are related to. The following are several of the most popular TLD's:

1. .gov for government agency
2. .edu for educational institution
3. .org for nonprofit organizations
4. .net for commercial network
5. .com for commercial business domain

Since domain names gives identity to a website, it follows that choosing the right one can be a bit complicated. Your objective is to opt for a name that is easy to remember, search engine optimization friendly, and more importantly a domain name that mirrors the content, and/or products and services that your website provides. At the end of the day your chosen domain name can make or break you.

Do's and Don'ts in choosing a Domain Name

Obviously, a domain name should be related to your websites content. If you're selling shirts then do not choose a name such as pants.com. Choosing unrelated names will confuse site visitors and frankly it doesn't make any sense at all.

A domain name as discussed earlier should be easy to remember. So choosing too long of a name is a No-No. Which is better yourshirts.com or your-shirts-in-different-styles-and-colors.com?

However, a short name is also not advisable, because a short name will not have much impact in driving traffic to your website. Try to purchase a domain name with few keywords with relevance to the content of your website. Which is better yourshirts.com or shirt.com? Integrating keywords in choosing a domain name will help, because it will result in a higher ranking on search engines. Which is better yourshirts.com or yoursite.com? With yourshirts.com you can immediately identify that the website is about shirts as opposed to yoursite.com wherein you are at lost as to what the website is all about, you will loose potential website traffic if you do it that way.

How to Generate Traffic from Articles

The internet is an optimum source of information over the world wide web. As such, it is a given that people log on to the internet primarily because they are looking for something they want to know more about, read more about, or research more about.

Given this fact, it becomes very important that your website is filled with useful content for people to read. It doesn't matter if you are keeping an information portal type of a website or an e-commerce site. You need content. You need articles. Keep in mind that these are the very things that could drive traffic to your site.

So how will your articles deliver a steady flow of visitors to your website? There are two ways. First, if you write about something that is related to your site and sprinkle some keywords in it, the search engines will notice your site more. Once you have your articles all written and ready, just upload it to your website.

Just wait, sit back, and relax while the search engine robots crawl through them after a few days. The robots will then add those keywords to the algorithm and the search engine they belong to use them to compute the popularity of a certain keyword to your site.

If your site proves to be the one that contains the most relevant information about the keyword typed by the user, then your site will appear on the first page of the search results.

It is a given that the higher your position in the search engine is, the better are the chances that the people who are using the search engine looking for something will click your site to check what you have to offer. The idea is simple - the more information rich articles you have uploaded and the more keywords you sprinkle in them, the higher are the chances your site get noticed by people.

But of course, we cannot discount the simple fact that your article on its own, can give you the traffic you want. There are slim chances that the story or the featured article you wrote about is the same with somebody else's if and when you have written it all by yourself. And so some people will definitely come looking for that piece of information you have. And if the unique articles you created contains the data internet users need, that should be enough pull.

Eventually, the same people will visit you frequently. If your website or your blog gives them the things they want, then you need not go out of your way to get traffic. Traffic will come to you naturally. There's not much technicality in this setup. All you really have to do is to upload numerous information-rich articles on your site and you should all set. But then again, you have to market your site some other way so that people will actually see your articles.



That leads us to the other effective method of using articles to generate traffic to your site. This is through the use of article directories. Article directories are websites whose primary purpose is to compile information rich articles submitted by their members. There are several of them out there today. And most of them follow stringent rules as to what types of articles you can upload. More often than not, you can only send articles that are highly informative with no distinct promotion for a service or a product.

These websites will publish your articles in their network. Your articles will then be available to all other internet users. The chances of your articles being read and spotted are higher if you submit them to article directories. This is because popular articles directories enjoy high page ranking.

Your articles, provided you have chosen the right keywords, will definitely show on top of the search engine's list without much of a hassle on your part. In essence, you are riding the website's popularity and are using it to your advantage.

Now it doesn't end there. Article directories normally allow one live URL or backlink to their authors. They also provide some space wherein you can put a small description of yourself, your website, and your expertise.
Therefore, with all of these working for you, plus a direct link to your website presented to the person surfing the internet interested in reading your article, you have higher chances of gaining people to actually come and visit your site just to find more information-rich articles like the one that engrossed them.

Easy Ways to Optimize Your Website

Everybody who's engaged in the internet business devotes their time, money and effort to drive more traffic to their site. There are actually a lot of alternatives and process to achieve this.

One alternative is to optimize your website. Website optimization is very important. Why? So that your website will be found online. Optimizing your website means you have to transform the content of your website to a much smaller and streamlined form. Lessen bandwidth usage while maintaining the way you want your website to look. This will definitely help save time and money.

Optimizing your website to drive traffic can somehow be very technical and complicated. But here are tips to help you optimize your site. Read on to know the basic tips for website optimization.

1. Know your target visitors who will search for your site online. You need to figure out what search phrases the surfers use so they can find your site. Always decide on the keywords that you are going to use. Think of some ideas that the surfer will type about your website.

2. Next thing to do is to define a particular niche. You are certainly going to cover a very broad topic. The rule of the thumb is to optimize your website with the best keyword. Your Keyword should be direct enough so the searcher will find your site right away and he will not get lost.

3. Take a closer look at your title tags. For those who don't know, a title tag describes a particular Web Page. They are actually HTML tags that contains text. When you use a title tag, make sure that it describes exactly the content of your website.

For instance, the articles title is 5 Ways to Lose Belly Fat, and then the title tag should be like that as well. Always place your keywords in the title tag. This way any topic related to your page will be easier to find.

Also make sure that the title tag contains various strategic keywords that have been constructed using guidelines for the web page. Title tag is very important since search engines look for title text when they are going to the index page. Title tags too can be a text link to the found pages in the list of search engines.

Look closely at the title of every article and post. It is very important in optimization since the surfer will definitely use catchy keywords for their convenience.

4. It is very important to analyze keywords. You can use the convenience of the keyword analyzer tool. Many websites offer this service and definitely delivers more traffic too. One of the best and most popular keyword analyzer tools is Google's.

5. Choose a relevant title. Make sure that it is descriptive enough for the surfers convenience. At first you may not get a very good title but as you go through and complete your article, you're going to have a clear idea what your title tag is going to be.

Make a direct and descriptive title. You know, sometimes even if the content of your article is the greatest but your title is not, the chance of having a site visitor is very slim. So watch out for your title.

6. Always consider your keyword density. This is one way to optimize your webpage. Keyword phrases should appear at least three to five times in the article while keywords should appear 10 times or more.

One more tip, it is good that you repeat the main keywords title every 200 words you made. Then for every 400-word article you write, the keyword must be repeated twice.

7. Consider the header. Always place your keyword here when you are going to write the text for your site. Search engines when scanning your site rates the texts in your headline. This is the most important part. So you should place it in the page headline. Header tags are quite large so you need to format it so it becomes smaller than the usual.

These are some of the helpful tips to optimize you website. If you follow them then you will see your sites improvement in the search engine rankings. You really don't have to be an SEO expert and spend a lot of money to optimize. Just follow them and surely you will get more traffic! Good Luck!

How to Use SEO to Drive Traffic to a Website

It is undeniable that SEO is a crucial part of marketing your website over the internet. Every online business owner has to conduct one form of SEO strategy or another to be able to attract traffic to the website. But implementing effective SEO strategies is not that simple because there are a variety of elements that search engines look into before they rank your page at the top. In line with this, here are some simple tips to use SEO as a tool to drive traffic to your site:

1. Don't use trickery. Try to avoid tricking the search engines to make your site rank high. Search engines today are becoming more sophisticated and it will penalize any website that tries to fool it.

2. Avoid using too much flash navigation. While flash may look good on the website; it is impossible for search engines to spider it to know what the content is all about.

3. Always remember the phrase content is king. It is in the search engines best interest to provide relevant information to the searchers. In line with this, it is important for you to provide the kind of content that people are interested in. Don't spam your content with keywords though; make sure that the searchers will benefit from your site as well.

4. Get other sites to link to you. Getting back links to your website will automatically improve your search engine ranking. Take note that search engines frown upon link farm services though because they will put your links with sites that are not relevant to yours.

5. Try to avoid using JavaScript navigation. Search engines cannot understand any of the content that is inside JavaScript. If all your page links are there, you will surely want search engines to find them.

6. Use Google site map. A great way for spiders to get as much information from your site as possible is through site maps. Using Google's own site map is advantageous because it meets all of Google's specifications.

7. Title tags are very effective. This lets search engines know what the texts on your site are all about. Basically, these are the tool tips that appear when you put your pointer on the links on the page.

8. Don't use duplicate content. Never use content that is used on other websites because this can make Google move your site to a supplemental listing which is basically their secondary database.

How To Drive Traffic To a Website Through Article Marketing

There are many ways to increase website traffic. Some web developers are turning to SEO practices, link buying and even subscribing to pay-for-click programs just to encourage more visitors to their sites. One of the least expensive ways of increasing website traffic is through article marketing. What is Article Marketing? Article marketing is a form on online advertising. Basically, you write short articles about anything related to what you are trying to promote. After completing the piece, you have to make it available for distribution and publication in article directories, in the company website and even on someone else's site. As a rule, each completed article contains a resource box which contains vital information like: the name of the author, a very brief background of the author, and contact information of the author, etc. Essentials of Article Marketing 1. Write quality articles Quality content is still the best way to make article marketing work. You should remember that more than a million people log on to the Internet daily; and a good percentage of them post article after article about almost any topic. When you write an article, try to incorporate all the information your potential reader may need or want. Internet users usually seek out valuable information like the ones that can help them solve their problems. If you can, write and post articles that have the same theme or subject of interest; and write as many articles as you can. This is a way of building up your reputation among your readers. Given time, (and if your articles are interesting enough,) you just may develop a following of readers who are interested in reading what you have to say. 2. Craft the perfect resource box As mentioned earlier, when you market your article, you should always have a resource box. Now, this is really important. This is the one place that can literally point your readers to your website. Here is how you should craft a perfect resource box: The first thing that your readers should find in your resource box is your name and title, but more often than not, its just the name that people scout around for. Do not forget to type in correctly your website address after your name. After this, there is the compulsory USP or unique selling proposition: this is comprised of 1 to 3 brief and concise sentences as to what more you can possibly offer your readers. Finally, you lead your readers into a call of action. This means that you are asking them to do one specific action: particularly asking them to visit your website. 3. Submit your articles Obviously, submitting your article for publication is important, but where do you send them? The easiest choice is to send them to article directories or acquire article distribution services. Submission to article directories is mostly free, and these directories will allow you to add links to your website. Article distribution services have varying fees, but they allow your piece to be posted in more sites than article directories.

How Directories Can Drive Traffic to a Website

There are a lot of ways to drive traffic to your website, and one of the oldest methods is by submitting your website link to Web directories. A Web or link directory is the World Wide Webs directory, and like the yellow pages, it comprises of existing website links in different categories. Its purpose is to link and categorize various websites for surfers to effectively find what they are looking for.

Web directories are different from search engines, because they do not display web page lists that are based on keywords, but rather list a website by its category and its subcategory. The categorization process is normally based on a website as a whole, instead of the content of a page or its keywords, and usually websites are more than often only included in one to two categories. However, Web directories permits website owners to openly submit their website link to be included, and have human editors who evaluate website link submissions for category appropriateness.

RSS directories are also somewhat the same as Web directories, although they contain a compilation of RSS feeds, rather than website links.

Directories in General

Several directories are very much general in range and lists website links throughout a wide scope of languages, regions and categories/subcategories. But there are a handful of niche directories also, which concentrate on a specialist spheres, single languages, or limited regions.

An example of a popular, general, Web directory is the Open Directory Project (ODP) and the Yahoo! Directory. ODP is a major player in Web directories because of its wide-ranging categorization and a vast number of listings. It is also free to use by search engines and other Web directories.

An argument over the quality of these Web databases and directories persists, since search engines utilize ODP's information without any real incorporation, and several test using clustering. A lot of efforts have been done to build a simple directory development, by using links for a type of link submission website that uses a script, or several of the obtainable PHP programs and portals. Currently, social software methods have initiated new attempts in the categorization process, with the aid of adding tags to the contents of a websites pages.

Why to Use Directories

For arguments sake, sometimes a website may only achieve minimal traffic from a directory compared to a search engine, but it does not necessarily mean that you do not need to submit your website links to these directories.


Targeted traffic to a website is a result of directory searches. A surfer who searches using these directories are normally there for a specific purpose, and that is because they are looking for specific needs. This traffic is more than likely to convert to prospective customers for the products and services that a particular website carries.
Search engines rank website link directories, principally those that contain links for a particular significant interest, like an expert website. Whether this is due to the fact that these directories are managed by humans and not some super computers, it explains why it is still one of the trusted sources for information. Website links listed in these directories for that reason are more credible.

Should You Pay To Get Traffic Flowing To Your Site?

If you are hoping to get traffic to your website, you might be tempted to go the way that many Internet marketers are taking. Many Internet marketers are willing to risk all their money in order to ensure that they get some traffic into their websites.

They often spend thousands of dollars in order to buy email lists in order to send out promotional emails, and they spend even more in order to carry out offline marketing methods. Granted, offline marketing methods can help out in your marketing work and can often make your marketing efforts less uncertain. However, with the thousands of billboards already out there, why add to the clutter and spend money doing so?

So Will You Show the Money?

In my opinion, if you have the funds and you are just a young company that has yet to gain exposure from its products and services, then you are better off spending money on improving your products and services and surveying your market, instead of spending large amounts of money on offline marketing, or even online marketing techniques that are very hard selling, or that are more expensive than the features that your online marketing techniques will offer.

In fact, by investing more money in your products and service, you will end up pushing traffic to your website faster, and building your web presence. If you can build up your web presence first and get a good reputation, then you can go on and have some fun with more costly methods. This makes sense, actually, because by then, you will have enough money from your sales in order to spend more on your marketing and widening your audience scope.

What does this mean? This means that you should make the look of your online store better tailored to the needs and tastes of your market. What does this entail? You need to design your website so that it is easy to navigate: make your menus easy to read through, your navigation scheme easy to understand, and your design intuitive.

Make the site easy for your visitors to wade through and read, and make the site attractive so that your visitors will not have a hard time looking at it. Most importantly, update your site frequently, so that your websites will have something new to read each time that they visit.

What should you update your website with? Aside from news and updates about your products and services, try helping your prospective customers out with their lives by providing articles that can help them understand different concepts related to your products and services, or tips lists that can help them get through difficult techniques that they might encounter in the future.

If you build customer relationships early, you increase your chances of touching your customers lives early and getting them to trust you if ever you recommend any product or even sell your own products and/or services.

These are only a few tips that you might want to take into account as you analyze your marketing tactics. As long as you take care of your customers, you won't have a hard time making a profit. And as you take care of your customers, you can find them helping you and referring you to their family and friends, making them the voice of free marketing itself.
As for me, I'm definitely going to pay to increase the conversion of traffic

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